Speed-to-Market Ensures Maximized Marketing Spend
Companies spend millions of dollars to innovate and develop products. Doing it faster and reaching the market before the competitor is critical. Your investment shouldn’t be slowed by advertising and marketing. That's why KDM works hard to get your point-of-purchase campaigns into the marketplace faster, increasing your market share by having effective and timely retail programs.
At KDM P.O.P. Solutions Group, we recognize that late point-of-purchase launches don’t work if they don’t coincide with planned media buys and other promotional activities. In-store signage and displays are not created in a vacuum; they are part of a bigger picture. You need all of the parts moving together as you race to be the consumer’s first choice. When we discuss timing with you, we want to know about all of your related deadlines and scheduled dates to be sure you’re getting what you need, where you need it, when it needs to be there.
Your Urgent Project Is Our Priority
There is such a thing as a Marketing Emergency. At KDM, we respond and deliver. Our customers have come to rely on us to deliver under the tightest deadlines. Many of our customers come to KDM in a crisis – another supplier dropped the ball, a project was moved up or a marketing agency fell behind.
KDM has established a reputation for getting the job done without sacrificing quality. With more than 30 printing presses, your campaign can be scheduled on a variety of equipment to execute it quickly. Many of those customers who came to us in an emergency have become loyal partners. They now rely on us for their regularly scheduled programs and their tight deadlines – and we continue to deliver.
Check out some of our Case Studies for examples of how we have helped customers with solutions for their most complex programs and their tightest deadlines.
KDM's Speed-to-market Provides Value to Customers
- Concept & Design from experienced point-of-purchase designers
- Volume Purchasing and Plastic Distribution to ensure your materials are always available
- Manufacturing Flexibility through a vast and diverse equipment offering
- Fulfillment Solutions customized to meet your needs
- National Distribution from a network of centers and warehouses
- INTELLITRAK offers a smart project management solution to order, track and monitor your results
Shorter Product Cycles Demand Smooth and Fast Fulfillment
The fashion industry understands just how quickly something can go from hot to not. Supermarkets know that new products, new flavors and seasonal favorites change frequently. For electronics retailers, you must be the place for the newest gadgets. Restaurants must look at trends -- from health-wise dishes to economic eating out. No matter what your industry or retail specialty, change is a must. And, with as many as 14 seasonal cycles in the year, you must change quickly.
KDM makes this simple, easy and fast. Our customers are pacesetters in their industries, Fortune 500 companies, retailers, consumer-packaged goods companies and regional retailers. They appreciate the value of being first in the marketplace; they see the results in real sales at the register. Speed-to-market has become an indispensable component of their successes.
Accurate and efficient kitting, assembly and fulfillment are pivotal in capitalizing on these shorter product cycles. Learn more about KDM’s fulfillment capabilities and the innovative INTELLITRAK online ordering system that allows you to manage your campaigns through a custom, branded portal.