Beef Jerky Outlet

Beef Jerky Outlet

Comprehensive suite of services provides brand consistency, speed-to-market & value added solutions for every aspect of retail chain. Beef Jerky Outlet opened their first franchise store in 2010 to take advantage of the growing popularity of beef jerky, which increased by 46% from 2009 to 2013 to over a $1.2B industry. The opportunity arose from the BJO Franchise owner’s desire to implement brand consistency across all their stores in the United States, which consist of 78 stores and 20 more scheduled for 2016, dispersed from Washington to New York.

American Born Moonshine (ABM)

American Born Moonshine (ABM)

The Opportunity: The Buntin Group asked KDM to help them convey the story of their client, American Born Moonshine (ABM). Born and raised in Tennessee, the new spirits beverage launch needed to convey a rough and rustic, grassroots American heritage. Thus, the...
CKE Restaurants Case Study

CKE Restaurants Case Study

Advances in technology and ever-changing consumer expectations have challenged retailers to become digital innovators. Now more than ever, retail corporations have shifted priority from selling products to creating the optimal consumer experience.