Why Choose INTELLITRAK™■
The future of localized retail marketing support is here. INTELLITRAK™ is KDM’s proprietary online ordering and project management platform, designed to make supporting consumer brands and retail concepts easy.
Have a new promotion? Need to ensure your regional locations have access to the right branded materials? Want to provide store managers the ability to act swiftly to competition, local trends and reduce excess inventory? INTELLITRAK™ does it all with print on demand features and store profiling intelligence, making it the ideal platform to support your brand’s promotional marketing campaigns and programs while reducing time and associated administrative costs.
Our INTELLITRAK™ Services■
■ Real-Time Inventory Management
■ Print-On-Demand
■ Customize Print Materials-Templates
■ Mobile Friendly
■ Online Shopping
■ Downloadable PDF’s
■ Multi-Brand Management Within The Platform
■ Pre-Set Price Points
■ Online Solicitation Tool for Optimal Elements
■ Corporate Brand Management
■ E-Commerce User Interface
■ Print Only What You Need
■ Favorite Items-Easy Reorder
■ Profile Driven, Location Specific Data
■ Admin Dashboard
■ Set Permissions
■ Pre-Set Lead Times
■ Visibility On Purchasing Patterns
Why Choose INTELLITRAK™■
“INTELLITRAK™ is the most user-friendly and robust platform of its kind, with features like:
INTELLITRAK™, KDM’s proprietary online ordering and program management platform, is a revelation in B2B marketing materials management. Client’s control and localize marketing strategies through store profiling intelligence, print-on-demand features, real-time inventory management and more.
■ E-Commerce User Interface
■ Print-on-Demand
■ Corporate Brand Management
E-Commerce Ease With KDM■
E-COMMERCE USER INTERFACE
Deep industry expertise guides our team so we can determine the best materials for the right environment every time. Insights by INTELLITRAK™—including inventory levels, purchasing patterns —help inform these decisions so you can feel certain about the marketing execution choices you make. Our goal—help retail brands and store locations maximize sales at the point-of-purchase and keep customers coming back for more.
■ Intuitive online “shopping” for marketing collateral, apparel, branded merchandise, and more…
■ Select items, quantities and more before adding to your “cart”
■ Add items to “favorites,” making it easy to re-order
■ Store payment information and purchase history
■ Mobile friendly
■ Online solicitation tool for optional elements
Print-On-Demand With KDM■
PRINT-ON-DEMAND
Have a new promotion? Need to ensure your regional locations have access to the right branded materials? Want to provide store managers the ability to act swiftly to competition, local trends and reduce excess inventory? INTELLITRAK™ does it all with print on demand features and store profiling intelligence, making it the ideal platform to support your brand’s promotional marketing campaigns and programs while reducing time and associated administrative costs.
■ Access to profile driven, location-specific data
■ Customize print materials via variable data driven templates
■ Downloadable PDFs of localized marketing materials
■ Print only the quality you need, when you need it
Brand Management With KDM■
CORPORATE BRAND MANAGEMENT
INTELLITRAK™ helps to maximize marketing spend while customizing in-store messaging and point of purchase printing—assuming brand compliance through approved templates and layouts. Our comprehensive in-house printing capabilities provide unparalleled quality, exact quantities, and fast print-to-market turnaround.
INTELLITRAK™ is a vital, customizable business tool that greatly increases levels of compliance, visibility, customer experience, and merchandising relevance in franchise operations.
■ Real-time inventory management
■ Admin dashboard with location-specific ordering based on store attributes and item types
■ Multi-brand management within the same platform
■ Set permissions per user
■ Pre-set price points and lead times
■ Visibility into inventory levels, and purchasing patterns
Drive ROI With KDM■
Three Ways That INTELLITRAK™ Drives ROI
At minimum, the in-store retail marketing supply chain includes procurement, production, management, and distribution of marketing materials. This doesn’t sound like it is all that complex, however, the challenges are that some point-of-purchase (POP) materials never make it to their intended location, are obsolete by the time they arrive, materials are irrelevant to that location, or are never even installed at the store level.
In today’s retail frontier, a one-size fits all POP campaign strategy just won’t work. Retailers and consumer brand marketers must ensure that there is POP compliance at the store level, as well as resonating with shoppers with local and targeted marketing in order to win at retail. All this, plus reducing obsolescence and with guaranteed speed to market.
■ Higher Levels of Merchandising and Brand Compliance
■ Omni-Channel Seamlessness for Local Marketing and Targeted Messaging
■ Helps to Reduce Excess Product Inventory Through Print-On-Demand Capabilities
The INTELLITRAK™ System With KDM■
INTELLITRAK™ Delivers Innovative Technology Solutions
The INTELLITRAK™ system finds efficiencies and tracks distribution, and provides compliance data and marketing reporting tools that can be used to ensure repeated success. This intelligence, coupled with the INTELLITRAK™ solution for streamlining POP customization at the store level, affords all KDM POP Solutions Group clients an advantage in today’s retail frontier and for the wave of the retail future.
KDM delivers innovative services that support your in-store retail marketing needs. With data-driven technology, state-of-the-art facilities, and an experienced in-house staff, we can help you develop a retail solution that lowers costs, drives profitability and, ultimately, helps your company drive sales.
Take a deep dive into INTELLITRAK™ and the services we offer.
INTELLITRAK™ Case Studies■
