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Online Procurement Technology

Retail Marketing System

Online Procurement Technology

Retail Marketing System

Intellitrak

Plan smarter, ship faster, and spend better.

INTELLITRAK™ is KDM’s proprietary online platform for print procurement, store profiling, and campaign execution — all in one place. Designed to simplify localized retail marketing, INTELLITRAK empowers franchises to move faster, stay on-brand, and reduce waste across the board.

Need to ensure regional stores have access to the right branded materials fast? INTELLITRAK gives your team real-time access to marketing assets, custom templates, and localized ordering tools so stores can respond quickly to competitive shifts, seasonal needs, or regional trends. With real-time inventory management and integration with KDM’s warehousing and print operations, INTELLITRAK connects every part of your retail marketing workflow.

E-Commerce Interface

Secure Business-to-Business Customer Portal
Intuitive online shopping for collateral, apparel, signage, and branded merch
Mobile-friendly and easy to use
Favorite items for quick reorder
Distribute orders across multiple locations

Print-on-Demand

Customize materials with variable data templates; instant proofing
Rapid time to market with automated web-to-print
Zero risk of inventory obsolescence

Survey Manager

Communicate directly with all or select store locations
Collect physical location profile data
Gather responses for local marketing participation
Solicit product/quantity selections for upcoming promotions

Compliance

KDM’s Packing Slips carry unique location-specific barcodes
Scanned barcodes link to an online resource library, including:
- Store planograms
- Installation instructions
- Information regarding Promotion execution

Corporate Brand Management

Store Profiling: access profile-driven, location-specific data
Maintain brand compliance with pre-approved templates and layouts
Multi-brand management in one platform
Pre-set lead times and pricing
Visibility into inventory levels and purchasing patterns
Admin dashboard for store-level controls and reporting

Trusted by Leading Brands Nationwide

Manage Time

The Task Board Module enables users to Plan and Manage all activities within a channel (digital, print, online).
Customizable Promotional Calendar for critical path/deadline setup.
Remote Online Proofing System speeds up the multi-stakeholder reviewing and approval process and provides transparency throughout.
Merchandisers Interface provides time critical controls to ensure the completion of tasks.
Custom Briefing templates created to reduce briefing time and improve content.

Reduce Costs

Budgeting, Order and Receipting Modules provide clear, transparent and pre-defined costing models.
Versioning system that provides regional flexibility and reduces production costs.
RMS+ integrates into Product Image and Enriched Content Brand and Private Label libraries to provide visual confirmation of packaging and data.
Real-time competitor pricing allows Merchandisers to react to competitor activity and support negotiations with Manufacturers.
Utilize built-in AI engines to assist with campaign briefing.

Streamline Workflow

Integration into Merchandizer and Article Hierarchy to streamline pagination and article selection for promotion.
Integrated workflow system reduces processing time and eliminates current time-intensive tasks.
Eliminates duplication of work, reduces the number of processes and allows more time for brand strategizing.
Solves control issues with a centralized information, briefing and tracking system.
Visibility with regards to Stock on Hand (Integrates with ERP Systems).

Store and Access Information

Store creative elements and final material in a centralized repository.
Repurpose content for other media formats through a Digital Asset Management (DAM) system.
Gain access to past promotions and campaigns (including artwork) via the electronic Guardbook.
Allows for Post Promotional Analysis and Campaign Comparisons.

RMS+

Revolutionize the way you create, manage, and analyze retail marketing collateral.

RMS+ is a complete, integrated, centralized communication and briefing platform benefitting everyone involved in the production of advertising-related media, including Marketers, Merchandisers, Production and Media Partners. When integrated into the production workflow, RMS+ revolutionizes the process, enhancing and accelerating briefing, reducing the error rate and amount of proofing required.

By streamlining the process and reducing production time, RMS+ significantly reduces costs and improves the ability to react swiftly to competitive activity.