In order to Market Smarter, brands must be compliant, especially at the store level. It is vital that every location shares the same look, feel and messaging, which leads to a consistent brand experience for customers. That’s why Massage Envy trusted KDM to get their 1,153 locations in compliance with their new brand standards.
Advances in technology and ever-changing consumer expectations have challenged retailers to become digital innovators. Now more than ever, retail corporations have shifted priority from selling products to creating the optimal consumer experience.
KDM is excited to have the opportunity to partner with another Cincinnati based company poised for growth. With currently over 20,000 requests for a Tom+Chee franchise, spreading Grilled Cheese Goodness across the country should be a lot of fun!
Better packaging solutions for Dr. Pepper Snapple Group. Kitting & packaging for 59,000 POP kits requires best practices for accuracy and reducing shipping costs. New Line Noosh’s procurement of Dr. Pepper Snapple Groups’s (DPSG) point-of-purchase materials required a printing and fulfillment vendor that can manage the complexity of the beverage manufacturer’s varied brands. DPSG had decided to do fewer, but larger, campaigns three times a year vs. multiple, smaller campaigns per year. KDM was given one of their biggest versioning challenges to date.