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Advances in technology and ever-changing consumer expectations have challenged retailers to become digital innovators. Now more than ever. retail corporations have shifted priority from selling products to creating the optimal customer experience.

The fashion retail store has undergone some significant changes in the past few years. Not unlike many other retail verticals, online shopping channels have forever changed the brick-and-mortar shopping experience, as well as the physical design of the store and the established business models in the fashion world. Shopping for clothing and accessories is one …

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