by troy@soldesignco.com | Feb 3, 2020
Navigating Mr. Seafood Brand Through Uncharted Waters Mr. Seafood is making a name for itself in the Carolinas. Starting with its original flagship in Columbia, this fast casual seafood spot is expanding quickly, with additional franchise locations opening in...
by troy@soldesignco.com | Dec 20, 2019
Who Wins the Super Bowl? CPGs, QSRs and Retailers With the Super Bowl approaching, brands have been preparing for months with ads, promotions and collateral. Even though 2019’s viewership was down, the big game presents about 98 million reasons to make an...
by troy@soldesignco.com | Dec 3, 2019
Breaking the Bookshop Mold: Creating an Updated Store Environment for Joseph-Beth Booksellers Joseph-beth Booksellers-Store Environment Refresh As many book stores struggle to attract visitors in the digital age, Joseph-Beth Booksellers is different. Their flagship...
by troy@soldesignco.com | Nov 26, 2019
What Shoppers Want: How Retailers Can Maximize Holiday Spending The holiday shopping season is officially upon us and retailers are counting on shoppers to show up and spend handsomely. While apparel and electronics are always favorite gift items, what does the...
by troy@soldesignco.com | Sep 12, 2019
3 Consumer Trends that Grocery Retailers Need to Address Say goodbye to the coupon-clipping, Sunday shoppers of the past. Today’s consumers have no time for that. They are on-the-go but also on a budget, while trying to eat healthier and be sustainable. Let’s unpack...
