by troy@soldesignco.com | Mar 2, 2021
Visual Merchandisers and Store Designers are striving to appeal to today’s shoppers by creating an awesome in-store shopping experience to compete with the upward growth of online shopping.
by troy@soldesignco.com | Oct 4, 2020
In-Store Season’s Greetings: 5 Festive Merchandise Display Designs As you may have noticed, Christmas has come early for retailers. Stores are already setting up their seasonal merchandise with displays to match. Since “the most wonderful time of the year”...
by troy@soldesignco.com | Nov 26, 2019
What Shoppers Want: How Retailers Can Maximize Holiday Spending The holiday shopping season is officially upon us and retailers are counting on shoppers to show up and spend handsomely. While apparel and electronics are always favorite gift items, what does the...
by troy@soldesignco.com | May 21, 2019
Retailers are always focused on driving more in-store sales. How can you bring in more traffic, encourage repeat patronage and increase customer frequency? Here are three great tips for improving your retail sales promotion strategy. 1. Be Local, Be Relevant One size...
by troy@soldesignco.com | Jan 21, 2019
A one size fits all strategy for your in-store POP Program activations doesn’t work. Here’s why: Marketers are continuously trying to develop creative and impactful materials that attract shoppers’ attention. From beacons to beeping displays, shoppers are bombarded...