Part 1 of 2 [Design Phase] Let’s say you are a CPG (consumer packaged goods) manufacturer and you want a compelling retail display to showcase your merchandise at multiple retail locations. Smart objective, considering it’s a fact that when a branded display is...
Diet Coke: 4 of the 2 million unique label designs available courtesy of digital printing How Digital Printing Benefits Brand Marketers Digital Printing technology has now evolved to cater to the retail landscape. This evolution of digital printing has opened up many...
Grocery shoppers are eating healthier, they are on the go, and they are on a budget. While the Millennial population may be a driving force affecting all three of these trends, consumers wanting healthier choices and a good value extend beyond Gen Y. 1. The Millennial...
